Organization
TripAdvisor
 
Category
Content writing
 
Attributes
Writing & editing
Travel content
Marketing
 
Project description**
The editors at TripAdvisor requested a pizza enthusiast’s take on New York pizza history with a guide on where to find the best slices in New York (so of course they asked me).
 
Approach
I outlined the article to align with project spec and mapped all required keywords. I conducted original research on New York pizza history, provided sources and quotes, and wrote the piece based my personal slice-by-slice bike adventures across the five boroughs.
 
Impact

• Delivered clean and accurate content requiring minimal edits
• Published research-based marketing content to inspire New York travelers
• Integrated keywords for peak SEO performance

 
**Note: The current TA byline is incorrect and will be updated.